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ARC XP FOR BROADCAST MEDIA

Accelerate content operations and create attention–grabbing experiences. 

Eliminate the manual work of transforming your broadcast production into a digital experience. 

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Streamline production

Intuitive templates, shared editing, and automation tools get content delivered faster — across stations — with less friction. 

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Deliver consistency

A fully-hosted and managed platform makes it easy to create and operate websites that deliver a mirror of your broadcast experience, with high-performing SEO and fast page load speeds. 

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Drive revenue

Native server-side and post-roll ad insertion, live streaming, 24/7 channels and more support revenue and audience engagement goals. 

Arc XP is trusted by leading broadcast media organizations including:

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Arc XP Video Center

Effortlessly integrate live and on-demand video into your digital strategy to unlock new revenue streams — and easily share content across multiple sites, stations, and channels. 
 
  • Centralize your video library across all sources—including video-on-demand, livestreams, and externally sourced video.
  • Share across multiple sites, devices, and platforms with adaptive bitrate and modern accessibility.
  • Grow engagement and revenue with built-in analytics, curated 24/7 channels, and dynamic ad insertion. 
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Arc XP Content

Reimagine how you deliver digital journalism with targeted, context-driven content — deployed seamlessly across all formats, channels, and devices.
 
  • Bring stories to life with text and multimedia assets in a rich text editor — plus centralized digital asset management.
     
  • Publish faster with automated workflows that assign tasks, update statuses, and send notifications.
     
  • Build and manage multiple websites, then easily repurpose and distribute content between sites and channels—without separate logins.
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Arc XP Experience Creation

 
Build faster, update easier, and scale effortlessly. Empower non-technical teams to make website updates in real time — no developers needed.
 
  • Share content and make day-to-day updates across several websites with an easy-to-use interface that doesn't require developer help.
  • Deploy faster with configurable templates and page elements—all built on a React.js-based framework that delivers a modern experience for developers.

  • Publish confidently with our microservices development on AWS and a built-in CDN that deliver fast page-loads, high-performing SEO, and unmatched reliability.
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“As Gray TV continues to expand, it becomes increasingly important to provide stations with the tools that allow them to serve their communities and provide information quickly and accurately. With Arc XP, we are now able to give every station and every journalist the tools they need to meet their community's needs." 

Mike Braun, Senior Vice President, Chief Digital Officer, Gray Television